Ajay Mehra is a veteran strategist with over 35 years of multifaceted experience in the healthcare and pharmaceutical sectors.
His career is characterized by a rare combination of frontline sales excellence, large-scale business ownership, and specialized consultancy in hospital infrastructure.

​Professional Philosophy
​Ajay specializes in identifying and revitalizing market opportunities. Whether managing large sales teams or consulting on complex medical equipment projects, his focus remains on bridging the gap between high-potential products and the public and private sectors that need them most.

​Career Highlights
​Government & Institutional Liaison: Currently serving with Monalisa Marketing, acting as a vital link between public/private pharmaceutical enterprises and various government agencies.

​Entrepreneurial Success:
Managed the Dr. Reddy’s Laboratories franchise for Uttar Pradesh for nearly a decade (1998–2007). He led a team of ten, successfully marketing high-potential products and achieving an annual business volume exceeding 10 million rupees.

​Diversified Consultancy: Served as a Marketing and Strategy Consultant for Webcon Biomedical, expanding his expertise into hospital equipment, laboratory infrastructure, and medical furniture.

​Corporate Foundation: Developed a strong industry baseline through key roles at Blue Cross Laboratories (as Regional Manager and Professional Sales Officer) and Alkem Laboratories.

​Core Competencies
​Franchise & Team Management:
Proven track record of building and leading high-volume sales teams.

​Biomedical Consultancy:
Deep knowledge of hospital and laboratory equipment markets.

​Market Revitalization: Expertise in repositioning pharmaceutical products to maximize commercial potential.

​Contact Information
​Affiliation: Monalisa Marketing
​Specialization: Government Relations & Biomedical Strategy